Anyway, the commercial features people in various situations paying more attention to the phone they're using than driving a car, urinating, walking down the aisle, etc. It's incredibly ironic because HELLO! this is a PHONE commercial making fun of people abusing phones. Silly, Windows! You're not helping people to lessen their use! You've created yet another useless product to distract the world. This commercial is useless to me, for it is claiming to sell a phone that will lessen the time you spend on it. A phone, no matter how many bells and whistles, is still a phone.
I'm going to have to call bullshit, and not just because I'm loyal to Steve Jobs.
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